Franchisees: Why you should be involved in your franchise system

Business owners bring a passion for their organization and a core purpose to the business they select. A majority of business owners have the same two goals: to be successful and make money. In order to achieve your goals and stay up-to-date on industry news, it’s important to stay involved in the franchise system in which you’ve invested.

Brooke and Les Wilson are a multi-unit franchisee duo with TWO MEN AND A TRUCK® locations in North Carolina, Georgia, and Maryland. Brooke and Les have taken advantage of opportunities and have gotten heavily involved in the franchise world, resulting in measurable success for their businesses.

Staying involved with TWO MEN AND A TRUCK®

Take the TWO MEN AND A TRUCK® TEAM advisory council for example. TEAM serves as a liaison between Home Office and franchisees. Brooke and Les both serve on the TEAM board, with Brooke representing the Mid-Atlantic region while Les represents the Northeast region. Their involvement on TEAM keeps them updated on TWO MEN AND A TRUCK® happenings and gives them a voice to represent their regions. Brooke and Les are able to use the TEAM partnership with Home Office executivTwo Men and a Truckes to seek and share information from both Home Office and other franchisees.

In addition to serving on TEAM, Brook and Les put in a conscious effort to work with members on their executive team, location managers, and strategic business partners. Maintaining close relationships with your executives is a great way to keep everyone involved in your franchise and ensures everyone is on the same page. To aid the success of your business, form close relationships with your executive staff and create an atmosphere for open communication. This way, you will learn if there are any problems before they become bigger issues.

Staying involved and “in the know” about the franchising industry

Both Brooke and Les are deeply involved in the International Franchise Association (IFA), and are currently members of FAN, the Franchise Action Network. Their involvement with the IFA and FAN allows Brooke and Les to learn an enormous amount of information and best practices from other franchising leaders. Brooke and Les have plans to share their experiences with the rest of the TWO MEN AND A TRUCK® system to encourage other franchisees to become involved with the IFA.

“We have all made a significant investment both financially and personally to make our business as successful as possible. Staying engaged in our system is the best way to make sure that we as franchisees are working with the franchisor to ensure success for both parties,” said Les. “When an issue arises, there is a pretty good chance that someone else in the system has also experienced a similar occurrence and thus an answer can be as simple as picking up the phone.”

The TWO MEN AND A TRUCK® system has created an open line of communication between franchisees and Home Office. The support system we have created helps franchisors and managers form relationships with others in the system they can reach out to when a problem arises, saving a vast amount of time and money learning a lesson someone may already be able to help with.

Getting employees involved your businessBrooke Les

“Our employees are constantly asked for feedback about a plethora of topics,” said Les. “Some may be mundane in nature, while others can be very impactful, but all are meant to improve performance and ultimately their experience as members of our team. Happy employees make successful employees.”

The more you get involved with the franchising industry, your franchise brand, and the entire system of franchisees, the more you will learn and create a healthy, successful business. The TWO MEN AND A TRUCK® franchise system is the largest, fastest-growing moving franchise in the country. To learn more about our franchising opportunities visit

Going into business with your spouse

When you think of wedded bliss, do you picture the demands, time, and stress of running a successful business with your spouse? Although it may seem like a lot to take in – everything revolving around your business in addition to the everyday stresses of taking care of your family and running a smooth household — it’s an endeavor which can be very rewarding and worth the financial and personal risk.

For some, it may seem like too much. Many married couples prefer to separate work from family life. However, the TWO MEN AND A TRUCK® system sees many married couples run successful, multi-unit franchises and learn to grow a marriage within a new normal!

Several franchisee couples have found their skill sets complement each other, allowing them to split responsibilities in the business. In addition to complimenting each other’s skill sets, many married couples embody and show strong passion for the company’s strong community values and core principles.

For example, take longtime Franchisees Brooke and Les Wilson.

Les worked as a TWO MEN AND A TRUCK® mover while in school at the University of South Carolina. He eventually became general manager of the Columbia, S.C. franchise. Les thrived on the daily interactions with the movers, drivers, and customer service representatives. He also loved providing customers with excellent customer service, and realized he could see a viable career in this industry.Brooke and Les

Les teamed up with a group of investors and purchased the rights to the TWO MEN AND A TRUCK® franchise in Charlotte, N.C., just after graduating from college in 1999. In September 2004, Les partnered with his wife, Brooke (who started her TWO MEN AND A TRUCK® career as a customer service representative) to open the Durham, N.C., franchise. From there , the married duo continued expanding their franchise profile throughout the east coast. They added Henry County, Ga., January 2007, Eastern North Carolina January 2008, South Fulton, Ga., October 2008, Raleigh, N.C., November 2012, Bethesda, Md., November 2013, and Columbia, Md., April 2014.

Originally, the Wilson’s decision to work together as a couple was out of necessity more than anything. Brooke was the primary customer service representative in the franchise and Les managed the move crews and performed onsite move consultations.

“We realized within three months that the business and our marriage was suffering as we were simply spread too thin,” said Les. “We hired our first customer service representative and then a full-time move consultant within the next few months to ensure not only the success of the business but our sanity as well.”

As they soon found out, their business relationship thrived because their business strengths complemented each other beautifully.

“She is detail-oriented and I am more of the extroverted ‘sales guy’,” said Les. “She has always managed the financial end of the business while I have concentrated more on the sales and operations side.”

Having separate areas of focus and balancing each other out at the workplace sounds easy, right?

“The challenging part comes when things are not operating in an optimal fashion,” said Les. “When this occurs, the issues can and will come home with you and any points of contention can spill into your personal life.”

Les recommends husband-wife business owners keep work at work, and focus on one another’s business strengths while at the office.

“I operated a successful TWO MEN AND A TRUCK® franchise before Brooke became involved in the business. With her help and attention to detail, our level of success has sky-rocketed and has taken our locations to levels that I could never have imagined, nor accomplished without her,” said Les. “The reason we have been successful in business is our compatibility. My weaknesses are Brooke’s strengths and vice versa. Our marriage has worked because we have stayed fairly successful in ‘leaving it at work.’”

The Wilsons are excited to continue growing their successful TWO MEN AND A TRUCK® operations. They plan to continue improving processes and hiring on team members to take their franchises to new levels. Once these goals are accomplished, they will consider expansion options to determine what markets work best for their teams to thrive.

Watch more on Brooke and Les, here.

You can also learn more about Joel and Janelle Dowley, Florida franchisees, here.

Be sure to check out the TWO MEN AND A TRUCK® YouTube channel for additional interviews and fun videos to learn more about the company!

Franchise with TWO MEN AND A TRUCK®

Has TWO MEN AND A TRUCK® captured your interest? The TWO MEN AND A TRUCK® franchise system is the largest, fastest growing franchise brand with an integrated way to run a moving franchise. We are constantly investing millions annually to improve our operating system. With a proven track record of growth and the highest customer service referral rate in the industry, we are posed for even more success in the coming years. We are setting records at all levels and whether you are an accountant, insurance agent, doctor, or CEO, we have the system and results for those looking to invest and own their own business.

It’s important to understand TWO MEN AND A TRUCK® views their franchisees as long-term partners. The partnership is between the franchisee and Home Office to strengthen the brand and its success. The partnership between franchisees and Home Office requires a large amount of communication and engagement. We work daily to move our franchisees, customers, and communities forward.

Visit our website for more exciting information on TWO MEN AND A TRUCK® and our franchising model.

Discover franchise opportunities at TWO MEN AND A TRUCK®

We know franchising is a big decision, and our goal is to provide potential franchisees with easy options for getting to know us right out of the gate. TWO MEN AND A TRUCK® Discovery Days are very much an essential piece to developing business partnerships. During Discovery Days, franchisee prospects will meet face-to-face with our executive team to learn more about each other in order to ensure the partnership will be a success. The meeting consists of discussion about the prospect’s business plan, their personal background, and their professional experience.

The rest of the time is spent providing the prospect a much more comprehensive understanding of the tools, service and support, and day-to-day dynamics at TWO MEN AND A TRUCK®. At the end of Discovery Day, both parties return to the table and determine whether the partnership and opportunity is poised to move forward.

At TWO MEN AND A TRUCK®, we partner with a system of great franchisees committed to strong core values centered on stellar customer service. While our franchisee partners work hard on their businesses and focus strongly on accountability, we provide them the tools to build effective and efficient teams and operations.

We want to move you forward into this business venture and partnership.

Our system and partnership with franchisees work, producing more than 59 months of growth and 43 consecutive months record of growth. To learn more about our franchising opportunities visit

Franchising trendsetters

TrendsettersBusiness trends are continuously changing, and the same goes for the franchise industry. In order to remain successful, business owners need to be mindful of the current developments in their industry. If you own a restaurant you’ve noticed a contingent of consumers have gone from wanting fast food to now seeking healthy dining options. So, what are the primary driving forces behind these ever-changing trends?

If we look back on our economic trend over the past 50 years, we can see that baby boomers are the driving force behind many industry trends. These individuals account for a vast majority of the population, meaning this generation has been setting business trends their entire lives. Today they’re living longer, are more active, and are looking for products and services that align with their lifestyle.

Technology has also played a major role in the changing trends. It used to be if sales are down, businesses would pick up the phone and start cold calling people. In today’s world, consumers are turned off by this approach. They want to feel like they have a relationship with the product before purchasing. Today’s consumers turn to the Internet to research the product or service to see how friends and family weigh in based on their individual experiences. They want to make sure they can trust the brand before taking the plunge to consider and/or adopt.

So what are the “safe” industries in which to invest? narrows them down to three categories:

  • Recession-proof brands
  • Green, eco-friendly businesses
  • Fitness, health, and personal care services

In 2007, some people may have thought TWO MEN AND A TRUCK®, a moving company, did not meet the recession-proof brand standard. To be honest, there were moments were we had to step back and look in the mirror to see we needed to change some things in order to continue to thrive. And it worked. During the recession, not only did we grow, but we thrived and we are still looking for ways to keep this momentum moving forward. We changed processes and sought out professionals with the skills required to fill gaps in our knowledge base. Today, we have 58 straight months of growth and 42 consecutive months of record growth.

Why should the wonderful world of moving become your next business adventure? Well, people will always need to move. That will never change. In fact, the average American moves once every five years. Moving isn’t exactly trendy; rather it’s a necessity of life. At TWO MEN AND A TRUCK® we pride ourselves in being the leaders in the moving industry. We will never settle for anything less. Our CEO, Brig Sorber, says it best:

“We are the moving company that never made it because if we ever stop to think that we did, that’s when our competitors will prevail.”

Like what you hear about the TWO MEN AND A TRUCK® system? Be sure and check for franchise opportunities.