Balancing business and family, how franchisee duo makes it work

Written by Jessy Howe

Windemuller Family

Multi-unit franchisees Joe and Kate Windemuller are veterans in the TWO MEN AND A TRUCK® system, having been with the company from nearly the beginning. Joe’s journey began when he accepted a part-time position as a mover in 1991, just three years after the first franchise had been awarded. With his continued dedication to the system and a series of career advancements, he and Kate excitedly took on the opportunity to become franchisees in North Carolina. The pair was a recipient of the Two Million Dollar Club Award at the 2016 TWO MEN AND A TRUCK® Annual Meeting and recently was honored during the company’s 30th anniversary celebration.

Can you briefly explain your history with TWO MEN AND A TRUCK®?

Joe: During college, in 1991, I started as a part-time mover for the Holland, Mich., franchise. In 1995, I moved to Columbia, S.C., to help a friend start the franchise there. I started as a driver, then moving up to general manager as the business grew. After 18 years in Columbia, Kate and I heard that the Winston-Salem, N.C., location was for sale and we were ready to take on the challenge of owning our own business. In 2012, we purchased the location and moved with our one-year-old daughter to North Carolina. We then added a second location in 2014 in Mooresville, N.C. We hope to open a third location in the future.

Windemullers with Truckie

What do you most enjoy about being a franchisee with TWO MEN AND A TRUCK®?  

Joe and Kate: We enjoy watching our franchises grow alongside other franchises in the system. It also gives us flexibility in life to enjoy our family and be financially sound.

What would you say is the best part of working with your significant other?  

Joe: We both have different skill sets which complement each other. Kate handles the bookkeeping, accounts payable, and marketing, while I handle operations, sales, and training.

Kate: It is great knowing you have someone you can truly trust to help make big key decisions in the business. The executives at TWO MEN AND A TRUCK®/International, Inc., and other franchisees have been great examples that working with your spouse is possible, and can also be extremely beneficial.

How do you find balance between your work life and personal life?

Kate: We try to keep work at work, although it’s hard to do so all the time. Joe works full-time and is very involved in all aspects of the business. I work part-time while the kids are in preschool. We make sure to set aside quality time to be with our children, while having enough time to get our work completed.

As successful business owners, what do you hope to teach your children?

Joe and Kate: From a business perspective, we hope to instill a strong work ethic and ability to work well with others. Also, the importance to set goals in life and follow through on tasks to achieve said goals. To never give up and never stop dreaming.

Windemuller Family

With Mother’s Day right around the corner, can you tell us about your local Movers for Moms® efforts?

Joe and Kate: As parents we are honored to help moms in need and can’t think of anyone more deserving. We hope that our efforts will help struggling mothers to get back on their feet again and help care for their children and future.

In Winston Salem, our collection of donations will be given to Family Services. To collect donations we have partnered with several local retirement homes, storage facilities, and our customers. In Mooresville our donations will be given to My Sisters Place in Troutman, N.C., and to Family Guidance in Hickory, N.C. To collect donations we have partnered with a local church and elementary school as drop off sites.

Kate, how do you juggle being a wife, mother, and business owner?

Kate: I’ll be honest, it’s hard to find the perfect balance and some days I juggle life better than other days! My kids, ages two and five, are without a doubt my top priority so I wish I could be with them 24/7, but I also want to be involved in the business. It’s exciting to be a part of the growth that Joe’s achieved with our teams in Winston and Mooresville. We work with some great folks so that helps with the time away from the kids. We are blessed to have a wonderful nanny and involved grandparents that take care of the kids while we are both working or traveling for work. When I am at home I try my best to put the phone and laptop away, while they are awake, and just focus on our family. But when the kids go to sleep, we often have to chat about work or hop online to complete some tasks.

Are there any special plans this Mother’s Day?  

Kate: Hopefully a low key day outside somewhere with Joe and our kids … and dinner out (so I don’t have to cook or clean!)


TWO MEN AND A TRUCK® is the first and largest franchised moving company. Let us move your career forward. Consider investing in us and becoming a franchisee today! Visit to learn more.

Congratulations 2016 Annual Meeting Frontline MVP award winner, Jarrid Watts

Written by Hannah Conlin

TWO MEN AND A TRUCK 2016 MVP Winner Jarrid Watts

Each year, the TWO MEN AND A TRUCK® Home Office seeks nominations for the Frontline MVP awards presented at the company Annual Meeting. These awards are given to two individuals who embody the core values, provide exceptional customer service, and strive to move people forward each and every day. This year’s award recipients went above and beyond these guidelines to truly epitomize the notion of a “most valuable player.”

Jarrid Watts, marketing coordinator for the Flint and Waterford, Mich., locations, began his TWO MEN AND A TRUCK® career as a mover in March of 2012. While quickly moving up within the ranks to his current position as marketing coordinator, Watts worked to balance school and his career. In addition to working more than 45 hours each week for the franchise, he attended the University of Michigan.

“These days it is hard to come by truly genuine people,” said General Manager Wayne Lake. “People that don’t believe they are entitled to anything. Instead of waiting for something great to fall in their laps, they create greatness. Jarrid exemplifies this type of person every day. He not only excels in every position he is placed in, overcomes every obstacle put in his path, but he does it with more compassion for others than I have ever witnessed.”

This compassion is something Watts lives out each and every day, and an aspect he loves about TWO MEN AND A TRUCK®, as he believes one of the brand’s most beloved core values is what sets it apart from its competitors.

“My favorite TWO MEN AND A TRUCK® core value is hands down, The Grandma Rule®,” said Watts. “To me, this rule is a blanket for all of the other core values. If every day you come in and treat every person you come in contact with as if they were your grandparent, you are destined for success. Working for TWO MEN AND A TRUCK® is first and foremost a customer service job that just so happens to require you to move furniture. The Grandma Rule®, to me, is the foundation of TWO MEN AND A TRUCK® and it is what truly sets us apart from others in the industry.”

During the summer of 2015, Watts was faced with an immense hardship, yet, he never lost his care, compassion, and commitment to TWO MEN AND A TRUCK®.

“This past June, Jarrid’s father suffered a massive stroke,” said Lake. “For weeks Jarrid spent every waking moment either at work, school, or the hospital with his father. He was then responsible for not only his father’s medical care, but also his finances. He devoted his days off to running his father to doctor appointments, and going anywhere or doing anything else his father may have needed. Never once did Jarrid complain, ask for time off, show up to work late, or give anything less than 110 percent.”

In March, Watts, accompanied by his franchise team, traveled to Austin, Texas, to attend the 2016 Annual Meeting. On the last night of the event, Watts accepted his Frontline MVP Award from Chief Executive Officer Jeff Wesley, President Randy Shacka, and Chief Operating Officer Jon Nobis. This achievement is something Watts describes as irreplaceable.

“Winning this award has been such a surreal experience,” said Watts. “I am beyond blessed to work for such great folks, meaning Franchisees Russ and Jamie Scott, as well as all of the staff at our franchises. The opportunity they have given me to grow within their organization has been something I am forever grateful for. I never in a million years would have thought to be a nominee for this award, let alone win! In regards to what it means to me I can only think of one word, irreplaceable. It is one thing for your family to say they are proud of you or you are a nice person, but this took the term ‘pat on the back’ to a whole new level.”

During his acceptance speech, Watts encouraged every TWO MEN AND A TRUCK® employee to take pride in their work, their franchise, and the entire company.

“If you are someone that is trying to advance your career at TWO MEN AND A TRUCK® there is only one word you need to remember and that is pride,” said Watts. “Take pride not only in the company you work for but take pride in your work and the outcome of your work. Whether you are a mover that takes pride in folding pads neater than anyone else on the crew, or an operations manager that takes pride in having high retention with their staff, or a marketer that takes pride in all the media hits they garnish, taking pride in your work will carry you a long way. Always try to learn and do the job above you, never settle for where you currently are because if you want to grow within the company and are willing to work for it, the opportunity will meet you where your preparation stops.”

Congratulations to Jarrid Watts! TWO MEN AND A TRUCK® is so proud of you and cannot wait to watch your continued growth and success into the future.

TWO MEN AND A TRUCK® is the first and largest franchised moving company. Let us help you move forward in your career today! View all openings online at Consider investing in us and becoming a franchisee today! Visit to learn more.


TWO MEN AND A TRUCK® comes together to celebrate during Annual Meeting in Austin, Texas

Written by Jessy Howe

TWO MEN AND A TRUCK founding family at Annual Meeting

The founding family welcomes the TWO MEN AND A TRUCK® system to Annual Meeting! From left: Executive Chairman Brig Sorber, Executive Vice President Jon Sorber, Chair Melanie Bergeron, and Founder Mary Ellen Sheets.

The TWO MEN AND A TRUCK® system traveled to Austin, Texas February 29 – March 2 to celebrate what is perhaps the most beloved event of the year, our company Annual Meeting. As nearly 500 franchisees, franchise team members, and Home Office staff arrived at the Hyatt Regency Lost Pines Resort, we couldn’t help but feel excited for the three-day event filled with networking, education, and plenty of celebration.

There were many highlights of the meeting, which was a hit with attendees this year.

  • Pastor Coye Bouyer kicked off day one of Annual Meeting with a prayer breakfast, a truly inspiring and motivating message as the system celebrates 2015 wins and looks ahead to 2016.
  • The founding family was welcomed to the stage to celebrate all of 2015’s wins, in addition to the company’s 30th anniversary last year. Founder Mary Ellen Sheets, Chair Melanie Bergeron, Executive Chairman Brig Sorber, and Executive Vice President Jon Sorber reminisced on the last 30 years sharing trials and tribulations, their fondest memories, and a few funny moments in between.
  • CEO Jeff Wesley, President Randy Shacka, and COO Jon Nobis took the stage and welcomed attendees with the state of the system. In 2015, TWO MEN AND A TRUCK® saw 17% growth, and as of the end of the year, has continued success with 73 consecutive months of growth and 57 record growth months in addition to hitting $3 billion in all times sales last March. With the overarching theme of opportunity throughout the meeting, President Randy Shacka posed the question, “How can we go from good to great, and provide more opportunity for our people?” He concluded by encouraging each employee to stay committed to being the best they can be each and every day.
  • CEO Jeff Wesley, President Randy Shacka, and COO Jon Nobis discussed competition in depth and noted that although the company has achieved record success, it is important to stay innovative and focus on customers and overall growth as we look to maintain and expand our position.
  • During day two, attendees took advantage of several opportunities including education sessions on a variety of topics and roundtable discussions with subject matter experts.
  • Following a full day of learning, attendees let loose and had some fun meeting a number of our incredible vendors, making funny faces in the photo booth, and even winning some prizes during the Vendor Marketplace.
  • Annual Meeting guests were honored to have keynote speaker and decorated, retired Navy SEAL Jocko Willinck speak on the topic of extreme ownership.

First-time Annual Meeting attendee and Norfolk, Va., Location Manager Ashley Mancuso was very pleased with the sessions and educational opportunities she was able to partake in during the day.

“Being a newer location manager, and having a background mostly in sales, I was able to participate in quite a bit of operational topics to become more familiar with that aspect,” said Mancuso.

During the third and final day, additional education sessions were presented providing several opportunities to sharpen skills and grow attendees’ knowledge base.

Pam Runyon of the Lorain/Medina, Ohio location, will return home with many takeaways for the franchise team to implement.

“Overall I really liked the classes and learning what others in the room had to say,” Runyon said. “I was really impressed by the willingness of people in my sessions to share ideas. Everyone wants to help one another out for the better of the brand.”

Annual Meeting concluded with the awards night ceremony honoring many franchises and team members in the system based on their accomplishments and milestones achieved in 2015. Awards presented include The Founder’s Award, Significant Service Awards, Safety Award, Highest Gross Revenue Award, Move Hero Award, Frontline MVP Award, among many more.

“Through alignment and hard work, 2015 blessed us again with a rewarding and successful year,” said Chief Executive Officer Jeff Wesley. “Congratulations again to our system for the record-breaking success and partnering to build the brand.”

It’s safe to say this was an Annual Meeting to be remembered. As we continue throughout 2016, we already anticipate the memories to be made at our 2017 meeting in beautiful Colorado Springs!

TWO MEN AND A TRUCK Annual Meeting

Founder Mary Ellen Sheets and Executive Vice President Jon Sorber have some fun in the photo booth!

As the nation’s first and largest franchised moving company, we’ve learned how to help franchises thrive. Considering investing in us and becoming a franchisee today! Visit to learn more about franchising opportunities at TWO MEN AND A TRUCK®!

Franchise Business Review survey results show high TWO MEN AND A TRUCK® franchisee satisfaction

Written by Hannah Conlin

Franchise Business Review

Franchise Business Review (FBR) is the most respected source of independent franchise information, highlighting today’s top franchise opportunities — based exclusively on the ratings and reviews from thousands of franchise owners. As 2015 came to a close, we asked our franchisees to complete the survey, which provides an opportunity to provide honest feedback about the past year and share their opinions and ideas.

As it has been illustrated many times, the survey results show TWO MEN AND A TRUCK® as a dominant force against other franchise brands in the industry. FBR denotes that an average franchise system equivalent to the size of TWO MEN AND A TRUCK® would obtain a 60 to 65 percent ranking in the 37 different categories franchisees were asked to rate. These categories included communication, innovation, effective technology, continued support, whether the franchisee would do it all over again, and more.

Based on this year’s survey results, TWO MEN AND A TRUCK® scored well above the 60 to 65 percentile in 36 of the 37 categories. The results from those who responded show 88 percent of franchisees enjoy being involved in the system, and nearly 90 percent would join the TWO MEN AND A TRUCK® family again.

Although TWO MEN AND A TRUCK® continues to excel above its competitors within the franchising industry, the results did note areas for continued improvement.

“We are so proud of our overall results and being a leading franchise system. Our scores compared to the franchise industry benchmark are very strong,” said TWO MEN AND A TRUCK® President Randy Shacka. “We grew in key areas and overall progress is being made, but there is always room for improvement. We are always learning and developing our brand as we Move People Forward”

With more than 10 consecutive years on the FBR’s top franchise list, we look forward to receiving the survey results each year to continue growing and implementing new ways to improve our system.

TWO MEN AND A TRUCK® is the first and largest franchised moving company in the United States. Let us move your career forward. Consider investing in us and becoming a franchisee today! Visit to learn more about franchising opportunities.

Reflecting on 2015, a record-breaking year for TWO MEN AND A TRUCK®

Written by Hannah Conlin

Group photo

To say 2015 was a record-breaking year would be an understatement. TWO MEN AND A TRUCK® shattered records across the board, hit the highest revenue month in system history, and introduced a variety of new tools and resources for franchise use. Overall, it surely was a phenomenal year and follows consecutive years of momentum built by the system.

Franchises experienced many changes, updates, and new projects, resulting in shared learning and noted areas for improvement; however, from these hurdles, TWO MEN AND A TRUCK® continued to expand and thrive, resulting in a record-breaking year of growth and success. The system is concluding with 72 months of record growth, more than $400 million in revenue, a 95.04 percent customer referral rate, and a 4.72 satisfaction rate.

TWO MEN AND A TRUCK® has grown and thrived, as a system, since the housing crisis of 2008/2009. The company has gone through tremendous change yet the results continue to show progress as a brand. Over this period, results are impressive compared to the industry, franchising concepts, and many companies of similar size.

As we enter 2016 and reflect on 2015, we remember the achievements of TWO MEN AND A TRUCK®:

  • TWO MEN AND A TRUCK® expanded into its 39th state with the opening of the Sioux Falls, S.D. franchise.
  • The annual Career Move Month campaign hit record numbers. TWO MEN AND A TRUCK® exceeded their amount of hire goals during the third annual Career Move Month, with 1,209 hires for the month of March 2015. Additionally, the system attracted 8,748 applicants.
  • The 2015 Movers for Moms® campaign gathered an incredible 230,000 items for moms across the country, increasing the donation items collected last year.
  • Franchise Business Review ranked TWO MEN AND A TRUCK® as one of the 50 Multi-unit Franchises for 2015. This was TWO MEN AND A TRUCK®’s 10th year in a row earning high rankings in the Franchise Business Review.
  • We celebrated the 5.5 millionth move by donating $550 to a TWO MEN AND A TRUCK® customer.
  • The first-ever Mary Ellen’s Moving People Forward® scholarship program concluded in September 2015, naming Randi Bloodworth as the winner and TWO MEN AND A TRUCK®’s newest franchisee. Bloodworth is expected to open the new Pearland, Texas, franchise in March 2016.
  • The Canadian franchises achieved a nine percent growth and increased their referral rate from 92.43 percent in 2014 to 94.16 percent in 2015. In addition, Canada opened two new territories this past year.
  • TWO MEN AND A TRUCK® celebrated its 30th anniversary. Thirty years ago Founder Mary Ellen Sheets took the plunge to start a local moving company with the assistance of her two teenage sons, a moving company that would later turn into an internationally-franchised system with more than 340 locations world-wide.
  • Twenty-two new locations opened across the country.
  • Every TWO MEN AND A TRUCK® franchise dedicated countless hours to giving back to their local communities and helping others across the country, truly living out our core value.

Goodbye 2015 and hello 2016! Another record-breaking year being projected with 18 percent growth, 30 new locations, and exceeding a 96.5 percent referral rate!

Visit to learn more about franchising opportunities. TWO MEN AND A TRUCK® is the first and largest franchised moving company in the United States. Let us move your career forward. Consider investing in us and becoming a franchisee today!

TWO MEN AND A TRUCK® honored to be named among top franchise opportunities for veterans

Written by Jessy Howe

Each November, we take time to honor those who have served our country and reflect on the privileges we have due to their selfless sacrifices. We extend our deepest thanks to these brave men and women for fighting for our freedom.

We are blessed to have a number of current franchisees with a military background. The service men and women who join our system are proven leaders who align with our core values and bring invaluable work ethic. These individuals have helped us grow for more than 70 consecutive months and are the reason we have been recognized with multiple military achievements.


Center, Joey Hale recognized as Franchisee of the Year.

One individual being Multi-Unit Franchisee Joey Hale who was recently awarded Franchisee of the Year by the International Franchise Association (IFA), a top honor among franchisees across the country.

“Prior to joining TWO MEN AND A TRUCK®, I served as an intelligence officer for the United States Air Force,” said Hale. “I enlisted while in college. My dad flew in the Air Force, and I had tunnel vision to follow in his footsteps.”

Hale has been with the system since 1998 beginning as a mover and driver in Knoxville, Tenn., and is now continuing to expand the brand on the West Coast in multiple cities in California.

This year TWO MEN AND A TRUCK® ranked in the top 20 among Military Times’ 2016 Best for Vets Franchise Opportunities. The ranking only validates our brand’s commitment to actively recruiting veterans.

TWO MEN AND A TRUCK® also earned a place on the G.I Jobs® 2015 Top 12 Hot Franchises for Veterans list.

“We’re thrilled to be part of the 2015 Hot Franchises For Veterans™ list,” said Brig Sorber, CEO of TWO MEN AND A TRUCK®. “We know the experience and integrity of veterans is unparalleled, and it makes them ideal candidates to lead their teams and grow their own businesses. We’re committed to creating opportunities for qualified veterans and see it as our small way to honor their service to America.”

Additionally, The Franchise Business Review has recognized TWO MEN AND A TRUCK® on the list of Top Franchises for Veterans in 2012, 2014, and

“We are always appreciative of being recognized for our efforts with the military. We love the military veterans in our system and we want to give back to them and have them share in our ongoing success,” said TWO MEN AND A TRUCK® CFO Jeff Wesley. “We enjoy the recognition from the stand point that it gives us the opportunity to meet even more leaders and gets the word out of our success and desire to have additional veterans join our team.”

TWO MEN AND A TRUCK® is the first and largest franchised moving company in the United States. Let us move your career forward. We are proud to be part of the VetFran network!  If you are interested in learning more about franchising with TWO MEN AND A TRUCK® visit,

Shifting gears in the customer service

Jeff BrownFranchisee Jeff Brown has been a TWO MEN AND A TRUCK® franchisee in Valparaiso, Ind., for 10 years. Although Jeff had no professional moving experience prior to joining TWO MEN AND A TRUCK®, he came from a customer service sector, and joining the international moving company was something he’s never thought twice about.

Jeff worked in his family’s auto repair business for 14 years. When the industry experienced a tumultuous period and permanent evolution began to unfold, Jeff began looking at other opportunities.

A moving franchise may not be at the top of the list in terms of business ownership; however, there isn’t a person who hasn’t personally moved dwellings or at least known someone who has went through the experience.

“I had performed your typical DIY moves because I didn’t think much of the local movers I dealt with,” said Jeff. “One day, after my buddies helped me move, my dad said he saw a commercial for TWO MEN AND A TRUCK® on HGTV. I saw it a few days later. Shortly after, we sent in a request for franchise information.”

Prior to visiting the corporate headquarters to meet with the TWO MEN AND A TRUCK® executive team, Jeff wasn’t 100 percent sold on the idea. After meeting with them, Jeff and his wife, Laura, both looked at each other in the car, and knew they wanted to join the growing company as the brand’s newest pair of franchisees.

Ten years into his franchise ownership and with and holding a 13 percent revenue increase, Jeff continues to watch his operation flourish. This past June, July, and August were his location’s three best months of revenue ever. In the third quarter of 2014, the franchise experienced more than 10 percent growth. Jeff also strives to keep a strong focus on customer satisfaction surveys and maintain high customer satisfaction and referral rates.

Being in a smaller market with roughly 366,000 people, Jeff said their goals for next year are to maintain their current double-digit market share and are aiming for a 12-15 percent growth over 2014, which was their single best year yet.

Jeff recommends new system franchisees network and get to know fellow franchisees, as this is the perfect network to reach out to friends for their perspectives or to glean best practices in the business.

“Attend Annual Meeting and meet as many franchisees as you can,” he said. “I haven’t missed one in the 10 years I have been in the system. Fellow franchisees have become not only my peers, but my friends, and I have even vacationed with some of them. Home Office is a resource for certain questions or concerns, but your fellow franchisees who have done it before or that have faced, or are facing issues you have, are your best resources. I can’t recall ever calling a fellow franchisee and they didn’t have time to help me out or were unreceptive.”

For more information on franchising, or to read additional franchisee success stories, visit

Franchising Forward: Meet TWO MEN AND A TRUCK® Franchisees Chad Dennis and Eric King

Chad & EricGrowing up a few short miles from the very first TWO MEN AND A TRUCK® franchise, best friends Chad Dennis and Eric King, franchise owners of four locations in Austin, Tex., always possessed a strong connection to the brand. The two are childhood best friends who started off on different career paths; however, they eventually found their way back to the moving company and formed a business partnership.

Eric knew he wanted to own a TWO MEN AND A TRUCK® franchise, so he began working on the trucks alongside fellow movers and drivers to learn more about the business. Chad started his career as a pilot, but soon felt restraints which he believed would hinder his professional growth. He didn’t want to work in an environment in which he would be limited in his career choices and growth opportunities, so starting his own business and becoming partners with his best friend seemed to be a natural fit and a worthwhile opportunity.

“That is my favorite part of the TWO MEN AND A TRUCK® brand; they encourage growth and constantly helping us find ways to expand and improve our business,” said Chad. “Today we currently have four TWO MEN AND A TRUCK® locations, and someday we’ll add a fifth.”

That someday may be right around the corner. Over the past year, Chad and Eric’s locations have earned nearly $3 million in revenue, resulting in a more than 20 percent increase in sales from the previous year. Furthermore, the Texas duo has watched their franchises grow more than 15 percent from 2013.

Chad attributes the growth success to the positive culture and clear cut goals he and Eric set for their staff.

“Ultimately the key factor to running a successful franchise always comes down to your team,” said Chad. “Achieving goals is culture driven, and the best way to do that is to provide your people with clear job responsibilities and realistic expectations, then reward them through an incentive program when they succeed.”

Both Chad and Eric have never deviated from TWO MEN AND A TRUCK®’s Core Values, making them ideal franchise owners. They equip their locations with top-notch employees who drive their day-to-day function, allowing Chad and Eric to focus on their growth opportunities.

“The best advice I can give to a future franchise owner is to be ready to delegate,” said Chad. “When you find someone who is better at doing your job than you are, you need to pass that responsibility off to them. The more you delegate the less bogged down you will become with the day-to-day operations of the business. That is key. Your goal should be to hire quality people, build mutual trust, foster strong communication, and lead them in the direction you want them to go. It’s critical to follow up with solid metrics which measure their success, then recognize, reward, repeat!”

Like what you hear about the TWO MEN AND A TRUCK® system? Be sure and check out for franchise opportunities.


Franchising Forward – Meet TWO MEN AND A TRUCK® Franchisee Mike Mays

Mike MaysTulsa, Okla., Franchisee Mike Mays has been a part of the TWO MEN AND A TRUCK® family for quite some time. Mike began his career in 2002 as general manager and eventually worked his way up to franchise owner. Initially, he was drawn to the TWO MEN AND A TRUCK® brand because he connected with our Core Values and Mission Statement.

After years of working in the moving business, Mike saw the opportunity that came with being a franchisee and knew he wanted to follow that career path. He set out to learn everything he could about the brand and what it took to open his own TWO MEN AND A TRUCK® franchise.

For Mike, there was no key or overriding factor which influenced him to stay with TWO MEN AND A TRUCK®. After experiencing success firsthand, Mike knew instantly he wanted to continue his career with this iconic company. Starting off as general manager, Mike had five percent ownership at the Tulsa franchise, and, after his first eight months, that percentage grew to 49 percent. Today he is currently the majority owner.

Part of Mike’s decision to join the company as a franchise owner was the tremendous growth the Tulsa location enjoyed in its first few years of operation. The very first year the location made over $800,000 in gross revenue. The second year revenue grew by an astounding 147%, and this year they expect to achieve 30% revenue growth to achieve total revenue over $5 million. After experiencing this astounding growth and success, Mike knew this was a company he would like to remain a part of for a very long time.

After that initial rapid growth, Mike knew TWO MEN AND A TRUCK® would be a company he would stick with for a long time.

Running a successful franchise requires hard work and dedication to the brand. Mike believes teamwork is important when operating a successful franchise.

“Make sure you hire the right people because not just one individual can make a business successful. It takes the entire team to align with the vision and give their best to the strategy and to each other.”

When business is booming, growth is inevitable for a franchise like Mike’s. In the next five years, Mike would like to see his franchise occupying their own real estate—a dream already in the works. He also strives for his location to be one of the top franchises within the system, to operate 30 trucks in Tulsa, and to add two or three locations which reach $15 to $20 million in sales.

With the success Mike has had in his career over time, he offered this piece of advice: “Do your research on the moving industry and be selective during the hiring process. Future franchisees need to understand the time and commitment it takes to be successful. Having a solid network of family, friends, and advisors to support you during this time is vital because you will be very busy.”

Like what you hear about the TWO MEN AND ATRUCK® system? Be sure and check out for franchise opportunities.


Keys to obtain franchise business success

FranchiseeDo you have the ambition and drive to be your own boss? Starting a franchise business is not something to be taken lightly, but it’s a calculated risk which can truly pay off in the end. Franchising is a great way to reduce threat of failure while increasing your odds of succeeding in the business world. However, just because you bought into a franchise model doesn’t mean you get to go on permanent vacation. You still need to put in the effort to execute a proven business model in order to be successful. So how do you ensure you optimize your business and succeed? I’m glad you asked!

Research franchises

Before selecting a franchise, research the pros and cons of the different franchise models out there and find franchise systems which interest you. There are numerous brands to consider, so find one that fits your interests and aligns with your personal Core Values, so you can believe in the business and enjoy the work while making money.

Once you have the list narrowed down, it’s important to dig a bit deeper and see how the franchisor supports their franchises. Do they have dedicated training and development, marketing, human resources, and sales teams as well as business consultants to help you along the way? What do their reporting dashboards look like relative to depth, benchmarks, and system transparency? What tools by way of programs, platforms, and training can be leveraged? Ask for franchisee contact information and ask them about the pros and cons of the business along with the state of their partnership with their franchisor. Verify the ways the franchisor demonstrates a commitment to continually investing into the business to help their franchises grow.

It’s also important to ascertain the kind of marketing programs and ROI-enhancing lead generation strategies the franchisor offer to assist  your business not only once you’ve opened your doors but beforehand to promote the new franchise. Our teams at the TWO MEN AND A TRUCK® Home Office are dedicated to help our franchises thrive in their marketing areas.

Startup franchises: We have a First Gear team whose sole purpose is to work with new franchises 12 weeks out from their opening date to ensure they are prepared in every area of the business. But it doesn’t end there! They will continue to work with the franchise for the first full year; this is called the Second Gear process. If a franchise is struggling, the team will help them develop a plan to overcome each challenge. Our training and development team is there the help franchises get their teams ready to go opening day by designing and delivering training programs for all levels of the TWO MEN AND A TRUCK® system. Our team also supports all employees in the system through STICK MEN UNIVERSITY®, offering instructor-led training, online training, and career development programs. Additionally, reporting dashboards and metrics are transparent and multi-faceted, providing visibility about performance by franchise, operating unit, or system-wide, and each department is dedicated to help franchises along the way.

Mature franchises: Once a franchise has become established, our franchise business consultants work with the franchises on a regular basis to ensure they continue to grow, hit their goals, and become profitable. Our consultants do regular onsite field visits so they can interact with the specific location in order to help the franchise with business opportunities through system best practices that ultimately lead to profitability. What these visits also allow for is the opportunity for the consultants to glean new ideas from the field and identify emerging best practices they can share with the rest of the system – a huge benefit of the franchise model.

Build a business plan

When you’ve selected your franchise, immerse yourself in the processes and tools the franchisor has created and engage yourself with the partnership. Invest in your organizational structure to ensure you have enough people to capture the business effectively. Equip yourself based on two potential outcomes: (1) Customer volume is slower than anticipated; and (2) Customer volume is more than anticipated.

In the business world, it’s vital to be focused but still remain flexible. To accomplish this, have a fully implementable business plan, and constantly refer and adjust it on both a monthly and quarterly basis.

At TWO MEN AND A TRUCK®, the most successful franchises who stand out from the rest have a business plan and a budget they refer to on a consistent basis. If a tactic is successful, they know why. The same goes if something falters or fails. They take notice quickly and work to address it. We cannot stress how eminent it is to have a business strategy and work to execute it in order to achieve the goals and the vision set by the franchisee.

Develop a winning team

Growing and developing your team is significant to achieving business success. Your frontline staff are the team members who interact with customers on a daily basis. Make sure they not only know how to do their job but love it as well. Promoting a positive work culture, establishing employee incentive plans, creating a pleasant work space, as well as providing up-to-date equipment are key ingredients to guiding employees toward job success. Also, giving them defined job descriptions and expectations, setting obtainable goals, and mixing in stretch goals will also help drive your business and its potential for growth. Another critical component to employee retention is showing them a possible career path within your organization. This will give them a clear picture of their future career so they envision sticking with you long-term.

Meet with your team on a regular basis. This is a critical time to review what they are doing well, any areas of opportunity, hurdles they may be experiencing and then discuss how can you can overcome them together. Open communication with your team gives you fresh a perspective of your business from the frontline view.

There are many tools and resources continually being developed by the TWO MEN AND A TRUCK® human resources department to help franchises not only find quality employees but retain them by creating a positive work environment.

For information on starting your own TWO MEN AND A TRUCK® franchise location and to access performance information which is available to prospective owners, click here.